With its range of 750,000 products, 16 million end- and business customers, as well as 14 million annual visitors to their branches, Conrad Electronic is considered among the leading multichannel technology and electronics sellers. The continuously growing product range includes small electronics parts, measuring technologies as well modern entertainment electronics like computer and communication technologies, making up a fascinating and extensive selection of products from leading manufacturers as well as sophisticated private labels.
All products and services are offered on the internet, in branches and via print media means. With an average of 9 million visits per month, conrad.de has been in the top ten of the most frequently visited web shops in Germany for years and has received several awards for its online presence. The enterprise has its own web shop for business customers which can be reached under conrad.biz, providing 24-hour standard delivery, business catalogues as well as eProcurement solutions and an in-house sales force, signifying a strong and innovative partner that is trusted by companies from all industries for their quality and service.
Additionally, customers from more than 1,000 competent specialist shops are serviced by excellent consultation and individualised services in 25 branches across Germany. As an internationally active corporate group, Conrad Electronic is represented by 17 national subsidiaries throughout Europe.
The migration was conducted with the help of the Google Cloud Premier Partner Wabion. As part of the project, all emails, calendars and contacts were migrated to Google in such a way that all data were immediately accessible to employees in full capacity from the start. As part of a change program, all employees were made aware of, prepared and trained for the change. Additionally, Wabion continues to assist during the implementation Conrad Electronic’s overall digitalisation strategy.